Bay Area critic/blogger Chloe Veltman has been airing some worthy questions about TCG's annual "Free Night of Theatre" promotion, just recently passed. Here she interviews Theatre Bay Area's Brad Erikson about the impact on that scene. He's quite bullish, citing:
According to the online survey of 2007 Free Night patrons required when they made their ticket reservation, the program continues to attract a significant number of people who fall into non-traditional theatre participant categories, including infrequent theatre attendees, young people, less educated, non-white and those with lower household incomes.I have yet to participate. What's y'all's sense of how it's going?
--Specifically, 77% attended a theatre they had never been to before, 42% are under age 35, 26% have less than a college degree, 27% are non-white, and 33% have combined household incomes under $50,000.