The Playgoer: The Making of a Modern Major Musical

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Wednesday, September 21, 2005

The Making of a Modern Major Musical

Disney rolls out its new product: Tarzan. Read Riedel for the eyewitness account.

Highlight: " 'The Disney marketing machine is the best there is,' [an] agent says. 'Who else could produce Phil Collins for a group-sales presentation? They've got us eating out of their hands.' " And who else could care? Broadway today in a nutshell.

Other money quote: "By this time next year, Disney should have four of Broadway's top musical houses all locked up....Not since Cameron Mackintosh...in the 1990s has one producer controlled so much Broadway real estate." The Mouse has won.

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