Department of "What Else Is New"
From Michael Riedel today:
More and more seats at hit shows are being set aside for well-heeled customers. Most producers are thrilled with the demand, because it increases their chances of making money in an industry that has always been a crapshoot.
But some fear the emphasis on premium-price seats [i.e. $250] is alienating middle- and working-class theatergoers.
Says one producer: "The number of premium seats for the special-event shows are spiraling out of control. We're setting up a system that says, Hey, if you're not rich, don't even bother coming to our show.
Ahem, how about those $70 balcony seats?
But hey, what would you rather do? Wait for Broadway producers to reduce their profit, or go elsewhere for your theatre?
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2 comments:
I just did my subscription audit for the Boston Area this coming season.
The winner was Trinity Rep with an 8 play subscription that breaks down to about $16 Per Play. Not Bad.
Companies are getting very creative with flexibility, but the more flexible, the less of a discount.
The rest is here:
http://mirroruptolife.blogspot.com/2006/07/subscription-time-following-playgoers.html
I wholeheartedly recommend YS's post (linked above) to everyone. My response is included in comments over there.
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